The PM Routine — Yume Ritual Bundle
The evening ritual — when the day comes off and the recovery begins.
The Cleansing Gel removes SPF, makeup, and pollution in a single step — its baking-soda chemistry doubles as a pore decongestant, which is what daytime skin actually needs at the end of a UAE day. The Brightening Emulsion is Shiseido's medicated tone-evener for sensitive complexions, slow-acting but barrier-safe. The Rice Cream finishes with the rice-ferment hydration that gives this routine its signature Japanese quietness.
No retinol here — that's a separate decision. This is the gentle, repeatable evening ritual that builds the skin you wake up with.
What's in this set:
- KEANA Baking Soda Cleansing Gel — the makeup and SPF remover
- IHADA Brightening Emulsion — the tone-evening treatment
- KEANA Rice Cream — the moisturizer
For: all skin types, evening routines, anyone who wants to build a real PM ritual without committing to actives yet. Not for: experienced retinol users wanting maximum nightly intensity — pair the Rice Cream with the KISO Retinol Serum instead.
Pricing: Three products at AED 286 individually. Bundled at AED 257.
Delivery time: 1-2 business days.
Thoughtfully Selected
Every product in our edit has been carefully chosen for its quality, efficacy, and alignment with our standards. We believe in curating, not just collecting—selecting items that genuinely deliver on their promise and enhance your daily rituals.
We focus on Japanese beauty because of its philosophy: precision in formulation, respect for ingredients, and the belief that skincare is self-care. Each product here represents that commitment to excellence and intentionality.
