The AM Routine — Yume Ritual Bundle
The morning ritual, complete. Three products, in order, that work together cleanly.
Cleanser, hydrating toner, and SPF — the three steps every morning routine needs, and the three I'd actually recommend pairing if you came to me asking where to start with a daytime ritual.
The Face Foam cleanses without stripping. The Ihada Lotion rebuilds the moisture layer Western toners tend to disrupt. The Face Protect Powder finishes with SPF 40 / PA++++ — Japanese sun protection at the highest UVA rating, in a powder format that reapplies cleanly through the day.
What's in this set:
- KEANA Baking Soda Face Foam — the daily cleanser
- IHADA Medicated Lotion — the hydrating toner
- IHADA Face Protect Powder SPF 40 PA++++ — the daily SPF
For: all skin types, daily morning use. Not for: oily skin that finds toners too much.
Pricing: Three products at AED 329 individually. Bundled at AED 296.
Delivery time: 1-2 business days.
Thoughtfully Selected
Every product in our edit has been carefully chosen for its quality, efficacy, and alignment with our standards. We believe in curating, not just collecting—selecting items that genuinely deliver on their promise and enhance your daily rituals.
We focus on Japanese beauty because of its philosophy: precision in formulation, respect for ingredients, and the belief that skincare is self-care. Each product here represents that commitment to excellence and intentionality.