{"product_id":"keana-baking-soda-face-foam","title":"KEANA Baking Soda Face Foam","description":"\u003cp\u003e\u003cstrong\u003eThe Keana cleanser most people should actually start with.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe same baking-soda chemistry that powers the Scrub Wash, but reformulated as a soft, dense foam in a squeeze tube. Ishizawa Lab developed this format for people whose pores feel congested but whose skin can't handle the powder version's intensity — sensitive types, drier complexions, anyone who wants daily use rather than 2–3 times a week.\u003c\/p\u003e\n\u003cp\u003eThe foam is unusually creamy. Doesn't strip. Rinses clean. The product I quietly recommend more than any other in the edit, because it's the one with the widest range of people it works for.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFor:\u003c\/strong\u003e all skin types, including dry and combination. The default Keana entry point. Daily use. \u003cstrong\u003eNot for:\u003c\/strong\u003e heavy waterproof makeup (use the Cleansing Gel first as a remover), or those who prefer balm\/oil cleansing as their only step.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Wet face. Dispense one to two pumps of foam into wet palms. Massage gently across face for 20–30 seconds. Rinse thoroughly. Morning and night.\u003c\/p\u003e","brand":"YUME","offers":[{"title":"Default Title","offer_id":42385981440035,"sku":null,"price":99.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0729\/7295\/9779\/files\/Keanabakingsodafacefoamfront.jpg?v=1777615239","url":"https:\/\/www.my-yume.ae\/products\/keana-baking-soda-face-foam","provider":"YUME","version":"1.0","type":"link"}