{"product_id":"keana-baking-soda-face-foam-for-men","title":"KEANA Baking Soda Face Foam For Men","description":"\u003cp\u003e\u003cstrong\u003eThe men's-specific version of the Keana baking soda foam — and the one I'd put in any man's bathroom first.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSame Ishizawa Lab chemistry as the standard formula, reformulated with stronger sebum-cutting power and enzyme actives that break down post-shave roughness. The fragrance is clean, mentholated, and very Japanese — closer to a hot-towel barbershop than a department-store aftershave.\u003c\/p\u003e\n\u003cp\u003eMen's skin in this region produces more sebum and gets more sun exposure year-round. This cleanser is built for that combination — without over-stripping, which is where most \"men's\" cleansers fail.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFor:\u003c\/strong\u003e male skin with visible pore congestion, post-shave roughness, daily sebum buildup. Daily use. \u003cstrong\u003eNot for:\u003c\/strong\u003e sensitive or compromised skin (use the IHADA Milk Cleanser instead), or anyone fragrance-sensitive.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Wet face. Dispense one to two pumps into wet palms. Massage across face including jawline and neck. Rinse thoroughly. Morning and night.\u003c\/p\u003e","brand":"YUME","offers":[{"title":"Default Title","offer_id":42385981997091,"sku":null,"price":99.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0729\/7295\/9779\/files\/KEANABakingSodaFaceFoamForMenFRONT.jpg?v=1777615700","url":"https:\/\/www.my-yume.ae\/products\/keana-baking-soda-face-foam-for-men","provider":"YUME","version":"1.0","type":"link"}